FMCG Industry Eyes Revival in 2025 After a Challenging Year
India’s FMCG sector, a cornerstone of the country’s economic landscape, faced significant challenges in 2024, grappling with escalating input costs and soaring […]
Tag: sales force tracking
Sales Force Automation Software for African Markets: Nigeria, South Africa, Kenya & More
Africa’s FMCG and CPG market is booming. Yet many brands struggle with field visibility and complex distribution networks. This creates real challenges […]
Sales Force Tracking: Why It’s Essential for Field Sales Teams Today
When sales force automation was initially introduced in industries like FMCG and Consumer Goods, it primarily served as a tool for tracking […]
