/route-optimization-software.php
ebook

Turn insights into field execution with PepUpSales AI Download E-Book

Trusted by 1000+ CPG Brands Across the Globe

pernod ricard
yokohama
honda
marvel tea
myTvs
rayyan
sheenlac
electral
clear
color mate
godfrey phillips india
first choice
smc
east-man
aludecor
solo
jayshree tea
t marc tanzania
classic polo
amrit
harvest gold
modi naturals
gebi
portronics
lskb
mohammed farhroo
shakti
italasia
ajay pipes
Beauty Garage
Sujata
Teams 24
Oxyrich
pernod ricard
yokohama
honda
marvel tea
myTvs
rayyan
sheenlac
electral
clear
color mate
godfrey phillips india
first choice
smc
east-man
aludecor
solo
jayshree tea
t marc tanzania
classic polo
amrit
harvest gold
modi naturals
gebi
portronics
lskb
mohammed farhroo
shakti
italasia
ajay pipes
Beauty Garage
Sujata
Teams 24
Oxyrich

AI Route Planning Software to Minimize Costs and Maximize Customer Satisfaction

Intelligent Route Planning to Maximize Coverage

  • Create multi-stop, efficient travel routes in seconds using AI route planning software.
  • Prioritize outlets by sales potential, order frequency, or stock needs.
  • Capture detailed delivery data and customer feedback within the app.

Real-Time Route Tracking & Monitoring

  • Track your field team live as they cover their assigned territories.
  • Monitor route deviations, missed visits, and delays in real-time.
  • Send instant updates or reassign visits based on changing ground realities.

Optimize Sales & Delivery Resource Allocation

  • Determine the ideal number of sales reps needed to cover each territory efficiently.
  • Avoid resource wastage by reallocating teams where ROI is low.
  • Boost sales by reinforcing high-potential zones with additional manpower or delivery vehicles.

Territory-Wise Visit Efficiency

  • Track which reps covered which outlets, when, and how often in the route optimization software.
  • Ensure high-priority stores are not missed and visits follow brand frequency rules.
  • Spot underperforming territories and optimize future beat plans accordingly.

Rep-Wise Route Performance Analytics

  • Compare planned vs. actual visits, time spent per outlet, and order value.
  • Identify your most efficient routes and top-performing field reps within the AI route optimization software.
  • Use data to coach, reward, and refine territory strategy.

Discover How Leading Brands Gain Complete Sales & Distribution Visibility with PepUpSales.

Request a Demo

Why Growing Brands Prefer PepUpSales?

PepUpSales brings together field teams, distributors, retailers, and channel partners on a single platform, helping brands improve execution, increase distribution control, and respond faster to changing market demands.

AI That Drives Smarter Execution

Transform everyday field data into clear, actionable direction for your teams. From real-time scheme visibility and order history to instant distributor alerts and channel partner engagement, PepUpSales helps improve productivity and drive better outcomes at every outlet, without waiting for a Monday morning report.

Read More
Shake-hand Created with Sketch.

Unified Sales & Distribution Ecosystem

Switch from disconnected tools to a platform that connects field sales execution, distributor operations, retail engagement, and channel loyalty. PepUpSales creates a seamless flow of information across your entire route-to-market network, enabling better coordination and faster decision-making at every level.

Read More

Complete Visibility Across Your Market

Get a single, real-time view of field activity, distributor performance, secondary sales, and channel partner engagement. With all critical data in one place, leaders can quickly identify opportunities, address gaps, and make informed decisions with confidence across every market and sales channel.

Read More

Enterprise-Ready Integrations

Integrate effortlessly with your existing ERP, CRM, accounting, and business applications to eliminate data silos and manual synchronization. PepUpSales ensures information flows seamlessly across systems, enabling faster processes, improved accuracy, and a unified view of your sales and distribution operations.

Read More

What Growth Looks Like with PepUpSales Software

Delivering Impact • Powering Sales • Expanding Reach
0
Countries
0
Outlets
0
Users
0
Distributors
0
Brands
0
Annual GMV

What Our Customers Say

Expanded Market Coverage

We needed tools to help our sales team expand outlet coverage efficiently while automating our sales and distribution network. With PepUpSales’ routing and SFA solutions, we’ve significantly increased our coverage over a long-term partnership of nearly a decade. The platform performs reliably even in remote areas with poor connectivity. It has been a great experience working with the PepUpSales team.

Vivek Gautam

CMO, Amrit Foods

Case Study →
amrit food

100% DMS Coverage

With a network of 2000+ distributors across India, our DMS now delivers 100% coverage, giving us complete visibility and powerful data insights to drive nationwide sales. The team and product handled large-scale rollouts, including SAP integration, seamlessly and without major challenges. Kudos to the team for their outstanding performance.

Shailesh kudu

Sr. Manager IT, FDC Pharma

Case Study →
fdc

Trusted Tech Partnership

I’ve seen PepUpSales evolve from a SFA system into a robust, fully integrated platform. The team has built something that covers everything from sales tracking to route optimization to influencer management to loyalty and even our server management, with continuous improvements and a consultative approach.

Vishal Lad

Sr. Manager IT, myTVS

Case Study →
myTVS

End-to-End Digitisation

We wanted to provide one of the best applications to our distributors and sales teams, so we partnered with PepUpSales for end-to-end solutions, including DMS and SFA with deep reporting insights. The PepUpSales team is helpful, sincere, and hardworking, always ready to provide support. We are happy with the overall performance and believe we’ve chosen the right partner.

Jigar Ravaria

Director, Beauty Garage

Case Study →
Beauty Garage

30% Higher Coverage

Ease of use was our top priority, and PepUpSales delivered. We rolled it out across India seamlessly. Our sales team now moves faster, works with greater confidence, and we’ve seen a 30% increase in effective coverage.

Mansur Saiyad

Head HR, Energy Beverages Pvt. Ltd. (Clear Pani)

Case Study →
Clear Pani

End-to-End Digitisation

Before PepUpSales, we tried a few solutions, but none really fit the way our industry works. Either the system was too complex or the support wasn’t reliable. With PepUpSales, things finally clicked. The platform is easy to use, our team adapted quickly, and the support has been consistent whenever we needed it. It’s been a long-term, dependable solution for us.

Gourav Jain

Director, Marvel Tea

Case Study →
Marvel Tea

Retail Execution Excellence

PepUpSales provided us with a strong visual merchandising and retail execution solution. Their multi-industry experience helped bring in best practices that gave our sales and merchandising teams a clear edge in the market. The team has been highly supportive throughout.

Jyoti Sahu

Head Sales Development, Pernod Ricard

Case Study →
Pernod Ricard

Real-Time Sales Visibility

PepUpSales has helped us bring more structure and visibility into our sales operations. Our team now tracks field activities more efficiently, and decision-making has become faster with real-time data. The platform is simple to use, and the support team has been consistently dependable.

Fhirnaz Ahamed

Group Head IT, Rayyan

Case Study →
Rayyan

Greater Sales Control

We were looking for a solution that could bring more clarity and control to our sales operations. With PepUpSales, we now have better visibility into field activities and improved coordination across the team. The platform is easy to use, and the support has been consistent throughout our journey.

Jitin Ajith Kumar

Head of Marketing, Mohammed Fakhroo & Bros

Case Study →
Mohammed Fakhroo & Bros

Channel Growth Partner

PepUpSales has played a key role in strengthening our channel development through reliable service and consistent support. Our sales team now operates more efficiently with an easy-to-use field app, while we have complete visibility across all dealer activities. The team’s support has been exceptional throughout.

Adwait Singh Chaudhari

Head Channel Development, Yokohama

Case Study →
Yokohama

Frequently Asked Questions

What is Route Optimization Software? +

Route optimization software is a smart, map-based solution that helps brands plan, assign, and monitor optimal field visit routes for their field sales teams. It increases field productivity, reduces fuel costs, and ensures better customer coverage with fewer missed visits.

How Does Route Planning Software Improves Retail Sales Operations? +

Our route planning software enables you to prioritize high-value outlets, minimize travel time, and align visit frequency with sales targets. This ensures that every rep spends more time selling and less time commuting—leading to higher order volumes and improved customer relationships.

Can I Track My Field Team in Real-Time Using This Software? +

Yes. PepUpSales allows real-time GPS tracking of your field reps. You can view their location, track completed vs. pending visits, monitor delays, and respond instantly to ground challenges.

Is PepUpSales' Route Optimization Software Customizable for Different Territories or Visit Priorities? +

Absolutely. You can define custom parameters like distance, outlet priority, working hours, visit frequency, and local constraints. The system then generates optimized daily routes tailored to each rep’s assigned zone.

Can It Help Identify Underperforming Routes or Sales Reps? +

Yes. With our built-in performance analytics, you can easily compare planned vs. actual routes, monitor rep efficiency, and identify bottlenecks. Use these insights to coach underperformers or reassign routes for better results.

How Quickly Can We Implement The Route Optimization System? +

Implementation is fast and tailored to your needs. Depending on your team size and regions, PepUpSales can be deployed and onboarded within a few days—with complete training and support for your field and admin teams.


Reach Us At

India

India

Plot No 657, Udyog Vihar Phase 5, Gurgaon, 122016, Delhi NCR, India

Dubai

Dubai

2nd Floor, Sheikha Noora Tower, Barsha Heights, Dubai, United Arab Emirates

Saudi Arabia

Saudi Arabia

Levels 13, Al Faisaliah Tower King Fahad Road, Olaya, Riyadh 12212, Saudi Arabia

Thailand

Thailand

Level 20, S-Metro Building 725 Sukhumvit Rd, Khlong Tan Nuea, Bangkok 10110, Thailand

Indonesia

Indonesia

Plaza Indonesia, Level 5 Unit E021AB, Daerah Khusus Ibukota Jakarta 10350, Indonesia

Kenya

Kenya

Highway Heights, 15th Floor Marcus Garvey Rd, Nairobi, 00100, Kenya

Zimbabwe

Zimbabwe

South Wing, 2nd Floor, Salamaat Building, Bulawayo, 00263, Zimbabwe

Tanzania

Tanzania

7th Floor Tanzanite Park New, 14107 Bagamoyo Rd, Dar es Salaam, Tanzania

Nigeria

Nigeria

16 Idowu Martins St, Victoria Island, Lagos 124774, Lagos, Nigeria

Myanmar

Myanmar

Level 3, Building M5, Kandawgyi Yeik Mon Complex, 11221, Myanmar

Follow Us At
PepUp Innovations Pvt. Ltd.

Plot No 657, Udyog Vihar Phase 5,
Gurgaon, Delhi NCR,
India - 122016

+91-7042295970

sales@pepupsales.com