In today’s rapidly evolving Fast-Moving Consumer Goods (FMCG) sector, International Food & Beverages Fairs play a crucial role in shaping market trends. These events provide an essential platform for industry professionals to showcase their products, engage with customers, and foster business relationships. Among these, World Food India 2024, held from September 19th – 22nd at Pragati Maidan, New Delhi, stood out as a remarkable convergence of the global food industry.
Why World Food India Is Unique for FMCG Businesses
WFI provides a collaborative environment where professionals across the food industries converge to network, exchange ideas, and form partnerships. It’s not just another trade show. It’s an unmatched platform that brings together global vendors, distributors, and buyers under one roof. The event is an ideal place for both large corporations and budding startups to showcase their innovations, discover new trends, and build valuable business connections.
What Makes 2024 Special?
World Food India 2024 was revitalized this year with its revamped venue at Pragati Maidan. It added a fresh and dynamic atmosphere to the event. The energy was palpable as the event. It welcomed over 800 exhibitors, offering a rich blend of opportunities for knowledge exchange, product showcasing, and networking. Attendees included top decision-makers, from CEOs to Managing Directors, all ready to explore new horizons in the FMCG industry.
The PepUpSales Perspective: What We Experienced and Learned
For us at PepUpSales, World Food India 2024 was more than just a networking event—it was a learning experience. We engaged in valuable conversations with established brands and promising startups, including several of our customers. Noteworthy brands like Ashok Masale, Rain Link Agro Foods, and Honeyman Foods were among those we connected with during WFI.
Emerging trends such as expanding product ranges, enhancing revenue per outlet, and leveraging direct-to-consumer (D2C) dominated the discussions. We also noticed the growing significance of B2B engagement within the HoReCa sector, which is on the cusp of transformation.
PepUpSales: Driving Digital Transformation in FMCG
At PepUpSales, our All-In-One Integrated platform for Sales Force Automation (SFA) and Distributor Management Systems (DMS) is perfectly aligned with these emerging industry trends. Our technology empowers FMCG businesses. We help to enhance efficiency, track performance, and meet your business goals seamlessly.
If you’re curious about PepUpSales, or want to support your brand’s growth, don’t hesitate to reach out!
