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marvel tea
Marvel Tea Ltd

Marvel tea stands tall among the top 10 tea brands in India. Marvel Tea is a respected member of FAITTA (Federation of all India tea traders association). Today, it is one of the largest tea brands of India with a monthly production capacity of millions of kilograms of tea and a robust network of about a thousand distributors. Marvel Tea was accredited with the prestigious ISO 9001:2000 certification for its religiously maintained quality standards. It also became a global brand with its launch in the markets of Korea, Italy, Egypt, USA, Australia, Hong Kong, and the Gulf countries.

parveen jain
Challenges to Marvel Tea
  • MARVEL TEA need to automate their sales force and their sales and distribution process.
  • Wanted to track and manage Field Activities and retailing.
  • MARVEL TEA had issues with accuracy and smelliness of the data collected with the current manual process.
  • Due to high attrition in the industry within the field and sales team, the unavailability of the data in the system created issues in the sales.
  • Unavailability of real time data of the sales and field persons.
  • Delay in Secondary sales data which impacts the distribution and delivery.
How did PepUpSales resolve Marvel Tea challenges?

PepUpSales was able to help them understand the technical issues that were creating friction between the product team and the sales team.

  • Using the solution MARVEL TEA was able to track their secondary/tertiary sales in real time.
  • Effusiveness of schemes/promotions can be tracked on a daily basis.
  • Customers were provided with a better and transparent process sales and discounts. This in term increased their faith in the brand.
  • An end to end solution which brought Sales People, Retailers and Distributors on a single platform.
  • Mobile App for sales team for planning their visits and capturing orders
  • Sales planning, Management and Reporting for the Head Office
  • Retailer, Distributor logins for better visibility into the distribution chain
  • Sales Performance Tracking
  • Per visit productivity increased by 65%
  • Visibility in the distribution chain beyond the distributor
  • Real time data from the field for visits, orders, salesperson attendance and many others
Take a closer look at how PepUpSales Can Help Your Company Grow Faster.
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