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Why Do You Need A Sales Management Software For Your Business?

Online sales are expected to reach $6.388 trillion by 2024. With this, it is evident that sale is a never-ending process, and it is essential to be on top of your operations and steps to ensure you get the most out of your leads.

A sales management software is the best solution for business owners and directors who want to make their sales procedures easy, effective, and, most importantly, profitable for their company.

With the rising demand for business management software, you can’t help but wonder what sales management software is. This article will provide you with all the answers you were looking for.

Benefits Of Sales Management Software

The sales software market is one of the fastest-growing industries, with a 14.27 percent growth rate projected from 2020 to 2027. The benefits of sales management tools are significant. Here are just a few of the reasons you should consider using it:

1. Tracks Every Sales Step

When you use field sales management software to manage your business, you won’t have to worry about missing out on critical information. You’ll know what’s going on at all times, and you’ll be able to see what you need to do next to close the sale.

2. Accurate Invoices And Sales Orders 

You may think you’re leaving money on the table by not having an accurate invoice or sales order for each transaction in your business, but this isn’t true!

With a system like this, you can create accurate invoices and sales orders in less than five minutes – no matter how many products or services have been sold.

3. Manages Opportunities In One Place 

With other software systems, tracking which opportunities are most important at any given time can be challenging, especially if they come in from several different sources (like social media).

But with the sales management app, you’ll be able to see all your opportunities in one place, so everyone has constant access to everything they need.

4. Monitoring Sales Performance 

Sales management tools help you track how much your employees sell each month. It will also help you determine which products sell better than others to promote them more.

This way, you can maximize your profits by selling more of what’s selling well and less of what isn’t selling well. The sales management software will also suggest how to improve your sales if they’re not going as well as expected.

5. Increases Revenue And Profits Of The Organizations 

The sales management app allows organizations to increase their revenue and profits by providing valuable information such as customer feedback, order history, stock inventory, etc.

Sales management app also helps organizations understand their customer needs and improve their products accordingly.

6. Reminders Of Payment Collections And Follow-ups

This is one of the most important benefits of using a sales management system. Many companies wait for payments till the last day of the month, which can lead to a loss of revenue.

But with this software, you don’t have to worry about collecting payments from clients because it will remind you when they are due so that they can be collected on time without any hassle.

7. Maintains Notes And Documents

The sales tracking app allows you to maintain notes and documents. It is an excellent way for sales managers to keep track of important information related to the sales process, such as when a customer order was placed, who placed it, and what the order details are.

This information can be beneficial when ordering new inventory or checking customer satisfaction.

Advantages Of Implementing The Sales Management Software In Your Business

1. You Can Easily Track The Overall Health Of Sales

The managers can easily track their team member’s performance, which helps them to decide whether they should promote them or not.

The managers can also use the sales tracking app to analyze their progress to determine what needs to be changed to improve their performance.

2. Fewer Efforts With Better Results

With this software, there are no longer worries about missing out on important information as this program will let you know when something needs your attention. The sales management app helps you save time and effort by not wasting time manually looking for information.

3. Better Customer Experience

The implementation of the sales tracking app will help you improve your performance. You can easily track the overall health of sales and can also understand how each employee is performing.

It makes it easier for you to analyze individual performance and see who is doing well or not. It will also help you to motivate your employees and increase their productivity.

4. Keeps Your Records Up To Date

Another advantage is that it keeps your records up to date at all times so that you do not miss any vital information about your company’s activities and finances at any given time.

You do not have to rely on manual record-keeping anymore because this software automatically does all the work for you so that you do not have to worry about anything else but manage your business effectively.

5. You Can Manage Customer Information Easily

A sales management app helps you keep track of all your customers and their details, including contact information, invoice details, and payment history. You can view reports based on these details and know about the customer’s buying behavior.

Sales management software also helps improve customer satisfaction and increase your business profits by selling more products to existing customers instead of acquiring new ones.

Best Sales Tracking Software

Wrapping Up

In conclusion, we would say that sales management systems are crucial for anyone who wants to grow their small business or semi-large business.

For the budget-conscious, these programs can be purchased in a monthly or annual membership and help develop rapport with buyers by offering access to an in-depth knowledge base.

So before you consider not needing field sales management software, consider all of the benefits you could experience by implementing one into your line of work. The fact is that they will improve your overall productivity and build strong relationships with customers.

How Does Sales Tracking Software Help To Reduce Costs For Your Business?

You’ve worked so hard on your product or service. You’ve devoted countless hours to it. You’ve overcome myriad obstacles, achieved numerous goals, and had countless successes.

But what good is it doing you if you aren’t selling? Without sales, there’s no revenue, and without revenue, you probably won’t be in business for too long.

It doesn’t matter how good your company is or how successful you are. If you don’t sell anything, you will not be successful at the end of the day. For this reason, sales tracking software is an absolute must for any company that wants to ensure its success in the long term.

In this blog, we’ll see why getting sales tracking software is something you’ll want to do sooner rather than later.

What Is A Sales Tracking Software?

A sales tracking app helps you track your sales team’s performance. It is an integral part of any business because you can make the necessary changes to improve their performance when you know what is happening with your sales team.

Online sales tracking software lets you see which items are selling and which aren’t, who is buying from you, and how much they spend on average.

This information will allow you to tailor your marketing strategy to focus on the products that sell well and reduce expenses on those that don’t sell well.

Moreover, the sales tracking software market is expected to reach more than $80 billion by 2025, which also gives you the ability to track different types of information at once, such as:

  • Customer demographics
  • Sales by product line
  • Sales by region
  • Who the leads are
  • When the lead was contacted
  • What was said during the contact
  • How many times a lead has been contacted
  • How many times a lead has visited your website (and what pages)
  • The type of response you get from your leads
  • How long does it take for each lead to respond to your offer
  • The conversion rate from prospect to customer

Benefits Of A Sales Tracking Software

If you are looking for a way to increase your sales, there are many benefits to using online sales tracking software. It can be an easy way to keep track of your sales, customers, and employees. There are many benefits of using this type of software, which include:

1. Increased Sales 

A good sales tracking system will help you increase your sales by making it easier for your customers to do business with you.

The software will provide them with all the information they need in one convenient place, making it easy for them to place orders or make payments. It saves time and effort, which means more potential customers for you!

2. Better Customer Service

Suppose you have an automated system that tracks customer information such as past orders and payment history. It will be much easier to provide better customer service because you’ll know what they want before they even ask!

You’ll also be able to provide them with any special offers or discounts that might interest them before they even think about buying from someone else!

3. Improve Sales Processes

If you’re in a small business and the sales team is part of your core team, the sales tracker will help you identify areas of improvement for each stage of the process.

48% of companies say improving sales funnel efficiency is a top priority. Suppose you’re running a large enterprise with multiple teams working on various projects. In that case, sales reporting software can help ensure that all resources are allocated appropriately and that nothing falls through the cracks.

4. Improve Management Of Customer Relationships

A sales tracker helps you to track leads from prospecting to closing. It also allows you to optimize your marketing activities by targeting the right leads with appropriate messages at different stages in their buying cycle.

It will improve your ROI (return on investment) from marketing campaigns and increase sales by ensuring that customers are always happy with their experience with your company.

5. Automated Reports And Metric Generation

The sales tracking tool automatically generates reports and metrics, including sales figures, profit margins, gross margin, inventory levels, customer satisfaction scores, etc.

It allows you to see all the crucial data about your business in one place to make informed decisions about how to grow your company.

6. Improved Staff Performance 

A sales tracking system can also help improve staff performance by providing real-time information on performance metrics, such as sales targets or customer satisfaction scores.

It also allows managers to monitor the performance of each employee on their team so they can identify any issues before they become problems for the business as a whole.

7. Seamless Scalability And Backup

The sales tracking software is scalable and can be easily expanded in case of increased business volume. It also offers a backup option that ensures data integrity in case of hardware failure or system crash.

8. Overall Business Cost Reduction

One of the most significant advantages of using sales tracking software is that it can help you save money. By using this software, you’ll be able to avoid paying for additional services, such as hiring an extra employee or outsourcing your accounting needs. Instead, you can use the features built into the program.

Many businesses outsource their accounting needs because they don’t have enough time to keep up with their paperwork. However, if you use a sales tracking tool won’t need to spend extra money on outside services. Instead, you can use the built-in accounting tools provided by these programs.

Wrapping Up

The time and space it takes to input orders and sales, paired with the inevitable errors that come with such things, is frustrating, time-consuming, and, most importantly, costly.

Sales reporting software can help your business reduce costs by automating these processes to a large degree, eliminating extra labor hours, and avoiding costly and easily avoidable mistakes.

By choosing to work with sales activity tracking, your business is setting itself up for success today and tomorrow; don’t delay.

How is PepUpSales Sales Force Automation Software Helping Businesses to Increase Customer Happiness?

If you’re in a business looking to grow, you must know how to convert leads into customers.

What will make the difference between successful and failed campaigns? One of the critical things that come down to is your sales pipeline.

That way, your resources are used properly and promptly. That’s where sales force automation software comes into this.

Sales force automation software works as a bridge between external and internal communication, which helps gain customer trust and improve customer satisfaction.

This blog post will discuss how PepUpSales Sales Force Automation software helps businesses increase customer happiness.

What Is a Sales Force Automation System?

A sales force automation system is software that helps businesses manage their sales processes more efficiently and effectively. You can use the software to automate tasks like lead management and customer relationship management (CRM).

As the name suggests, sales force automation is about automating the sales process. It includes automating tasks like prospecting, lead generation, managing leads, closing deals, and many other tasks related to the sales cycle.

Here are some examples of how you can use a CRM sales force automation system:

  • Automatically schedule your appointments with customers.
  • Schedule follow-up emails after each call or email exchange with a customer.
  • Automatically send follow-up emails to prospects who didn’t respond to your initial outreach.
  • Create templates for prospecting emails so you can quickly send customized messages to leads.

Importance of Sales Force Automation Software

One of the most critical aspects of business is sales. Without sales, you cannot generate revenue and grow your business. It is essential to have a proper sales force automation system in place.

The global sales force automation software market is expected to grow at an annual rate of 11.05% between 2020 and 2027. Sales force automation software helps you manage your sales team and performance more efficiently.

It also helps you streamline your company’s workflow and ensure that every employee performs their tasks on time and as per the expectations set by the management.

5 Ways PepUpSales Sales Force Automation Software Helps Improve Business

PepUpSales Sales force automation software can help you increase sales, reduce costs and improve customer service. Some of the benefits of sales force automation solutions include:

Increased Lead Conversion Rates 

PepUpSales Sales force automation solutions can track which leads are most likely to convert into customers and then focus your sales team on reaching out to those leads first. It means that you’re not wasting time with unqualified or problematic leads, which will increase your conversion rate.

Improved Customer Service

With PepUpSales SFA, automated reminders, emails, and other alerts are sent directly to customers when needed. Businesses can provide better customer service while saving time and resources otherwise spent on these tasks manually by employees.

Increase Revenue Through Better Forecasting And Planning

For instance, sales force automation tools like PepUpSales provide forecasting tools that allow you to predict future revenue based on historical data and industry benchmarks. It helps companies set realistic goals and plan accordingly, so they don’t overspend or underperform in any given quarter or year.

Easier Tracking Of Activity Levels

PepUpSales Sales force automation software allows businesses to track their activity levels and see how they stack up against past performance. It can help them adjust their strategies accordingly to increase revenue without adding more employees or resources to the team.

Quick Responses

When you use sales force automation solutions like PepUpSales, it’s easy to respond quickly to customer inquiries or requests because all the relevant information is readily available. Over 30% of sales-related tasks can be automated. It can help you close deals faster while maintaining good client relationships.

PepUpSales Sales Force Automation Software: Features

1. Sales Management

A good SFA software like PepUpSales will allow you to manage your sales team effectively. You can keep track of their performance, monitor their activities, and easily communicate with them. You can also use it to set goals for each member and check their progress as they achieve them.

2. Order Management

PepUpSales sales force automation system can be used to manage orders. You can use it to create, edit and delete orders. Also, it helps track the status of order delivery and allows the users to know about their business performance by monitoring the sales figures.

3. Location Tracking

The sales force automation tool helps automatically track salespeople’s location in real-time. It follows their whereabouts using GPS technology and provides alerts if they are not present at their assigned locations. This feature is beneficial for companies that have an extensive branch network.

4. Salesman Attendance

SFA software helps monitor employees’ attendance accurately by calculating their working hours according to their daily shifts. Employees must enter their operating hours, leaves taken, etc., into their profiles before they start working to track these details while on leave or duty efficiently.

5. Sales/Damage Returns

The sales force automation tool allows you to track the sales and returns of products in your business. You can also use this feature to manage customer returns, damaged goods, and other sales-related issues.

6. Beat/Route Planner

PepUpSales sales force marketing automation helps you plan routes for your sales team to reach their target customers on time without any hassle or delay. You can also use this feature to record the distances traveled by your team members to determine the average distance per day or week by each member.

7. Discount & Schemes

SFA app allows you to set up discounts and schemes for different groups of customers according to their needs and requirements. You can also use this feature to set up various schemes like cash discounts, quantity discounts, etc. It will help you attract more customers to your store.

8. Sales Productivity

SFA software allows you to manage your sales team in real-time, making them more productive while working in the field. You can see which salesman has closed a deal or not and his current goals for the day/week/month/year.

Wrapping Up

Sales Force Automation CRM is gradually helping businesses to increase the customer happiness index. SFA solutions help companies play their influential sales roles effectively in a suitable way by eliminating manual effort and reducing the complexity of the integration process.

Sales force automation software like PepUpSales helps make life easier for a business owner, but it falls on the business to decide what function is most critical. The above article provides some helpful tips in this regard.

How to Boost Sales in Retail Stores?

Covid 19 had changed the entire outlook of the retail stores but shifted a majority of things online. Every business wants people to visit their venture to get a closure look while purchasing stuff.

Everything from an appealing window display, a blackboard with a quote, or the aromatic feel can add value to tempt someone who passes by.

In this article, we have covered some tips and tricks for your reference so that you can scale up your retail sales with a rise in foot traffic to your store.

Does Visual Merchandising Help a Business?

Since many people are engaged in promoting their brands on social media platforms, they forget that they can achieve business success through visual merchandising.

The appealing displays of the products show transparent pricing to improve the overall customer experience. It ensures themed displays by providing an edge to the business in landing the customers offline.

Moreover, customizing the shelves is another great technique that excites the customers to a great extent by lighting up the visibility of the brand.

Thus, things should always be combined for better results and real-time monitoring through POS systems and AI techniques.

8 Ways to Increase Retail Sales

Below, we have figured out some of the best ways by which you can maintain your momentum as well as craft a better marketing strategy than you ever did before.

Advertise More

It is always a wise decision to increase your marketing efforts because there is increased competition in every field.

You can advertise more through local newspapers, banners, magazines, or social media to get traffic off the head.

Generate a Buzz

Whenever something significant happens with your business related to marketing or social aspects, send a press release to the media, which is a great way to grab immediate attention.

Furthermore, please don’t leave a chance to get into community and networking events as it offers promotional opportunities for generating a buzz for your business.

Examine your Pricing Strategy

Whenever you make a purchase, make sure that you are covering all the costs and also making a profit at the same time to maintain the stability & growth of the business.

Of course, you can not offer something worthless but remember to provide the right price your customers are willing to pay.

Be Social

The cheapest and the most effective platform to be socially active is social media platforms such as Instagram, Facebook & LinkedIn, where you can interact with a larger audience.

However, if you are ready to spare some time, always attend commercial events and programs for better exposure and personal touch with people.

Personalize

Your customers will be more interested in the stuff if they find it relevant. Not just products, but they can also be interested in having offers and coupons for a continuous store visit.

You can keep keen attention to customer action with the help of data that you can get about them. This way, you can optimize products to make them feel special.

Give Freebies

Receiving something for free as a sample is one of the best feelings for a customer, even if it is something the least expensive in your store.

So, offer your customers a small freebie such as a cream sachet or a nail polish to increase their chances of visiting your store.

Have Strong Visuals

Strong visuals add depth to the retail store by making the customers overwhelmed. Moreover, it initiates action and allows the users to try them out.

But, it would help if you kept things neat because an organized space helps find things faster.

Have a Loyalty Program

A retailer can get a significant amount of information regarding customers’ preferences, needs, and behavior through loyalty programs.

In the loyalty program, you can further offer a small gift or reward to the customer for being a part of the loyalty program to build trust and relationships.

The Bottom Line

Whatever the case, always remember that the customer is the heart of your business, and you need something better to get engaged with them.

We hope that these points will be a handful of ideas that will work the best for your marketing strategies and will provide you with fruitful results.

How to Optimize Your Direct to Store Delivery Operations With Van Sales Automation?

Shipping good takes time, which means delivering directly to locations is common among modern e-retailers.

When looking at the bigger picture, getting your products to your customer faster means increased customer satisfaction, loyalty, and ultimately more sales.

Van sales automation can alleviate a lot of the headaches that come with managing deliveries, managing delivery routes, monitoring drivers, and generating reports.

This blog lets you see some tips on optimizing your direct-to-store delivery operations with van sales automation.

What Is Direct-to-Store Delivery?

Direct-to-store delivery (DSD) is a model that allows the manufacturers of a product to deliver it straight to the point of sale, i.e., the stores, skipping the wholesale process.

A study published by the Grocery Manufacturer’s Association in 2008 stated that although only 24 percent of in-store merchandise were DSDs, this same 24 percent delivered 52 percent of total profits.

How Is DSD Delivery Different From Distributor-led Delivery?

Unlike distributor-led delivery, direct-to-store delivery is not just about delivering products to stores. It’s more than that.

A DSD delivery process is an end-to-end solution for FMCG companies with a massive network of distributors, wholesalers, retailers, and dealers.

It helps streamline the entire sales cycle and optimize supply chain management from product distribution to inventory and order processing.

The primary difference between distributor-led delivery and direct-to-store delivery is that in the latter model, the FMCG companies sell their products directly to the retailers through their own sales force instead of distributors.

Benefits Of Implementing A Direct Store Delivery Model

The advantages of D2S are apparent. Here are some of the most important:

1. Enables Quick Time To Market

DSD is an efficient way to get products from the manufacturer or supplier onto retail shelves as quickly as possible.

In many cases, manufacturers can fulfill orders and send them directly to the retailer’s distribution center within one day.

Almost 50% of consumers say that digital retailers meet their delivery speed expectations nearly half the time.

2. Higher Gross Margin Percentages

Since products are going directly from the point of origin to their final destination, a direct store delivery model helps reduce overhead costs and avoid extra expenses, such as storage fees.

3. More Personalized Service

You can build strong relationships with retailers with direct store delivery while offering more personalized service and sales support.

Since you’re shipping your products directly to retailers’ doors, you can customize each order based on their needs, preferences, and specifications.

4. Reduces Inventory 

The DSD model allows retailers to manage their inventory better. With this model, they can regularly receive new product shipments based on actual demand from customers.

It allows retailers to stock up on necessary items at optimal levels without worrying about storage costs or excess inventory that may not sell well.

Tips To Optimize Your Direct-Store Delivery Operations With Van Sales Automation

1. Manage Your Complex Supply Chain

Van sales software can simplify your complex supply chain. You can customize the software according to your business needs and access all data from one place.

When you have a centralized database, you will have better control over your business and make better decisions for the future.

2. Gain Real-time Visibility

Automated systems give you real-time insights into all aspects of your business, including customer accounts and inventory levels.

You will be able to track orders in real-time, leading to faster deliveries and increased customer satisfaction. Also, you can quickly identify any problems before they escalate further.

3. Boost Productivity And Efficiency

When you automate repetitive tasks such as managing inventory, calculating tax, processing orders, etc., all employees will be more productive and efficient in their jobs.

It will also free up valuable time that they can spend on more productive tasks such as marketing or developing new products or services for the company.

4. Streamline Your Direct Store Delivery Operations

A big part of van sales automation is streamlining the order processing process by automating it. When customers place an order, they can expect it to be delivered quickly and efficiently.

Orders are sent directly to the warehouse, generating picking lists and processing charges with minimal manual intervention or errors.

Summing Up

The bottom line is that the Van Sales Application can help streamline and improve your direct-to-store delivery operations. We recommend you try it out and see how much time, money, and stress you will save.

How To Choose The Right Sales Automation Software For Business Growth?

Sales automation is the tool used for streamlining and optimizing the sales process.

It helps track the progress of leads at each stage in their buyer journey, automates communication across the organization, and encourages collaboration between sales and marketing.

In this post, we’ll cover the essential criteria you need to look for in sales automation software and how to choose the best for your business goals.

How Does Sales Automation Software Help?

Sales automation software allows you to automate repetitive manual tasks like sending emails and making phone calls. It can dramatically increase the productivity of your sales team and reduce the amount of time spent on menial tasks that don’t directly contribute to growth.

More than 60 percent of businesses using automation exceeded their revenue targets. With that in mind, here are some of the factors you should consider when choosing your sales automation platform.

8 Factors To Consider When Choosing The Right Sales Automation Software

1. Automate And Personalize Communication

According to McKinsey, nearly a third of sales-related tasks can be automated. You can set up a sales automation tool to send automated emails and SMS to your customers.

It is a great way to start a conversation, but it will not be effective unless you personalize the message based on what you know about the customer.

It can include information such as their name, any previous interactions they’ve had with your company, or if they have an upcoming birthday.

2. Ease Of Use

A sales automation program should be as user-friendly as possible. The more buttons and controls it has, the more complicated it will be to use.

Even if you are an experienced web developer, it’s best to stick with tools that have simple drag-and-drop functionality or templates that allow you to create your landing pages without too much effort.

3. Pipeline Management

The average B2B marketer has found that sales automation contributes 10% to their sales pipeline. So, you have to make sure that the sales automation software you choose has a vital pipeline management feature.

The pipeline management feature allows you to keep track of all your leads from the moment they enter your system to become a closed deal.

It would help to see where you’re in the pipeline, which stage of the sales process, and what is required to move to the next step.

4. Lead Management

Leads are the lifeblood of any business, big or small. So how you manage them is vital. Sales automation tools can make this process simple and easier to automate.

They can help you organize contact details, automatically capture visitor activity on your website, record phone conversations, send email campaigns, etc. The right tool will help your team close more leads by streamlining these processes and saving time on manual data entry.

5. Sales Reporting And Analytics

Many sales software platforms come with robust reporting and analytics capabilities. These tools allow you to capture data from all aspects of your business, including leads, pipelines, contacts, accounts, and more.

With this data, you can create custom reports to gain insights into your sales process, identifying improvement opportunities.

6. Customer Support

If you encounter any issues, your sales automation software should have customer support 24/7, 365 days a year. It’s also helpful if they have a live chat or phone support where someone can walk you through problems as they come up instead of waiting.

7. Integration With Other Software Tools

Choosing software that works well with third-party tools such as email marketing, social media marketing, and website analytics tools is good. Some of the most popular integrations include Salesforce, MailChimp, and QuickBooks.

8. Pricing

When selecting a solution, find out what pricing packages they offer.

  • Do they have a free trial or free version?
  • How much does their monthly or annual subscription cost?
  • Is there a limit on how many users can access the system?

Ensure that the software you choose answers all of these questions.

To Wrap Up Things

It’s important to note that the ultimate goal is to improve sales no matter which solution you choose. The best sales automation software should be able to increase your sales and close deals that you have never closed before.

However, not all products are built the same. These are a few things you can look for to narrow down the list of options.

What Is Field Force Management Software And Why Does It Matter?

In the coming years, artificial intelligence will revolutionize the entire sector. Despite the involvement of machine learning and more, human essence is critical too. The field force management software can be of great help.

The field force management software plays a vital role in getting customer satisfaction. These solutions are helping to upgrade the field sales order app.

Most businesses across the world are relying on on-field sales mobile apps. It is expected that the FMCG field sales app will become predominant in the coming times. Besides, the global FMCG market is expected to reach up to $15,361.8 billion by 2025.

What Is Field Force Management?

Workforce management is highly crucial to boosting productivity. Employee management is an essential part of workforce management. A field force management software will help to manage the employees.

With the help of field sales applications, employees can check attendance, task allotment, and performance and will also help to track employee performance. Moreover, field executives could work efficiently with a mobile field sales app and boost performance.

The involvement of field sales mobile apps in the business will help avoid errors or mismanagement. This will also play an essential role in preventing any miscommunication.

What Is The Role Of Field Force Management Software?

Many businesses often commit the mistake of not developing an FMCG field force sales app. Even 80% of managers from Fortune 500 companies suggest that robust field force management software can ensure business success.

Having a field sales application for business can help in task allocation, attendance management, and performance evaluation. Using field force management software can prove to be highly beneficial. However, it is necessary to understand which field sales mobile app will be the most efficient.

Benefits Of FMCG Field Sales App

Implementing a mobile field sales tracking app can bring significant benefits to the business. Not only is it essential for achieving short-term goals, but long-term goals too. With the help of field sales applications, companies can guide their field sales representatives on how to be productive and optimize the business.

Here are some of the benefits of having field force management software:

1. Know Your Leads

Businesses fail because they don’t know the leads. With the help of field force automation software, you can track the behavior of your lead. You can track the user’s activity. It will also help you determine which websites your customers are visiting and what they are most interested in.

When you understand your customer behavior, you can pitch similar services to the prospects. When you approach the customer with what they want, you will likely receive a positive response for your business.

2. Geo-Live Tracking

One of the most prominent benefits of field sales application is that it helps geo-live tracking. When you have the app, you can track what your team is doing without worrying about anything. With remote tracking, businesses can check how their field sales representatives work.

With geo-live tracking, the field sales mobile app often helps track the distance and places traveled and the people they are meeting. The app provides the benefit of real-time tracking, which helps get a bird’s-eye view of the employee’s performance. You can get regular updates on how your employee performs and eventually bring business changes accordingly.

Furthermore, the field sales application will also help set constant reminders about follow-ups and sales meetings. A strong field force management software will help businesses across different levels. You can also track the cross-country location. If there are any important meetings, you can get a reminder, usually thirty minutes before it. This helps you stay prepared for the meeting.

3. Enable The Field Sales Representatives To Working Offline

Field sales representatives may often work in areas with no internet connection. Therefore, it is prevalent for businesses to become worried about how they work.

Tracking and performing sales activity is extremely crucial. Mostly, field force management software helps regularize a CRM that eventually helps sync the data. As a result, the field sales representatives can also work offline with real-time data availability.

4. Work Actively

One of the most efficient benefits of mobile field sales apps is that they can track the business. With the help of field force management software, you can always work on the go.

You can sync your mobile app with the emails, calls, and texts in the mobile phone app. You can research the particular software to determine if the field sales order app is compliant with the device.

5. Know Where Your Sales Representatives Are

With the help of an efficient app, FMCG companies can now track where the representative is. One of the most prominent benefits is that it helps optimize location mapping. If you are in a particular location, you can have the software and provide recommendations accordingly.

This will also help to reduce travel times. Furthermore, the field sales order app will notify you if a particular customer cancels the order. With the help of the app, you can track your representatives and customers. If any critical meeting is scheduled between customer and representative and gets canceled, it can be scheduled with another sales representative around the same location.

6. Better Integration

Integration is exceptionally crucial for field sales order apps. It will allow proper integration. An efficient enterprise resource planning software can help to streamline the business. It becomes vital for business intelligence integration as well. As a result, you can optimize the work routine and boost employees’ productivity.

The customer sales representatives offer benefits of the entire service. It can help to track customer calls and get accurate answers.

Final Words

Field force management is changing. With real-time data, it is being integrated across wearable technology and IoT. Furthermore, field sales management app can help in increasing productivity and customer service. Businesses must train individuals to get maximum results.

What Are The Benefits Of Mobile Field Sales Application For FMCG Companies?

The FMCG sector in India is significantly growing. It is expected that by 2026, the market capital of FMCG will be around $220 million. Furthermore, reports by Nielsen show that the Indian FMCG sector has grown significantly from the first quarter of January to March.

Over the years, the face of sales has changed significantly. Companies send their field sales agents to connect with their clients, but they have to keep a manual record of everything. With the coming in of mobile field sales app, things have changed.

How Is The Mobile Field Sales App Helping?

The evolution in SFA technology has brought about significant improvements in the mobile field sales app. Companies are now using these field sales mobile app to execute all major marketing and on-field operations.

The main purpose of the mobile field sales application is to ensure the organization of all details from the ground level. Today, businesses need real results, and a reliable mobile field sales app offers them.

The field force management software revolutionizes the industry as it digitizes and automates the workflow. Therefore, the sales representative can connect real-time and manage every transaction from their phones during the field visit b

Benefits Of FMCG Field Sales App

Having a field sales app for the FMCG business can be extremely helpful as it helps to streamline the entire business activity. Some of the common benefits of having an FMCG field sales app include the following:

1. Aligned Ground Execution

Failing to align the execution process is one of the main reasons many businesses fail to achieve their goals. Having a mobile field sales app helps monitor and track the company’s sales. Furthermore, it also helps to track the on-field activities.

When companies have real-time data of on-field activity, they can align their strategies better. Having an efficient mobile field sales app for the business is highly beneficial. Nonetheless, it is necessary to determine that the FMCG field sales app aligns with business goals. It helps to increase revenue by completing the small targets.

2. Solves Problems With AI Assistance

Having a field sales order app has become extremely crucial for business. One of the main purposes of the system is to generate numerous charts and reports. While this may seem easy, doing it manually can be time-consuming.

The new-age field sales order app can track all the details, thereby assisting the GTM strategy. With the help of these apps, the companies can be aware of the potential problems or shortcomings they face in field execution. Depending on their reports, the sales manager can act accordingly to solve the problem.

3. Better Customer Relationship Management

Irrespective of the field you’re operating in, customer relationship management is extremely crucial, especially for business growth. The field sales application helps you understand customer behavior.

Times are changing, and people don’t want to buy any product randomly. Before purchasing any product, they want to know how the particular purchase will add value. Apart from the quality of products, the customers also want quality service.

Opting or developing customer relationship management can often turn out to be a gigantic task. However, the field force automation software is helping to overcome it by direct integration with the CRM. You can easily get new customers with proper relationship management via different channels such as B2B, HoReCa, and more.

The mobile field sales app helps streamline the entire business process. It also aids lead management and customer relationship management. When you interact with your customers, you get to know them. Hence, this is one of the best ways to win your customer’s trust.

4. Improvement In Sales Behavior

It is how you approach your customers that decides whether you win over them or not. The field sales mobile app plays a vital role in improving sales behavior. All these new apps follow the latest technologies and ways to improve behavior.

One of the most prominent ways these field sales order apps help to improve behavior is gamification. When the sales representative behaves efficiently, they are awarded points and medals. This practice is extremely crucial as the companies get to analyze the employee’s behavior. It also helps to understand where the employee lacks and what steps can be given to improve it.

5. Digitization Of Sales

One of the significant benefits of the field sales order app is that it helps automate everything. Data entry, physical attendance, and all such things are no longer needed. As long as you have an app, things can work efficiently.

The sales management software has helped automate and digitize the entire sector. Moreover, it reduces the need for manual interference in tasks. The FMCG companies can benefit the most from it to reach a wider target audience. Besides, retailers, sales representatives, and distributors can collaborate in real-time to automate the entire business activity.

6. Better Planning And Execution

Following up is one of the most monotonous and hectic tasks. It is crucial to keep a tab on the clients to ensure reliability. What if they aren’t? It’s a total waste of time. However, with the help of mobile field sales apps, everything can be aligned as per the client’s demands. The sales representative will need to connect with the customer, and the app will manage the other things. This will help in an increase in revenue generation too.

7. Increase In Revenue

The mobile field sales app helps to digitize the entire order management system. This helps increase the order size, which eventually leads to an increase in revenue. Furthermore, it also plays a vital role in cross-selling and upselling which proves to be efficient, especially when you have promotional and trade offers.

Summing Up

It is extremely crucial to have a reliable and efficient mobile field sales application. There are too many of them available in the market, which is why you must research to understand what you need. It will help to promote growth and meet business goals. This will help to overcome any challenges, especially in the FMCG market.

A Guide to Choosing the Best Distributor Management System for the FMCG Companies

Distributor management refers to the successful movement of goods from producing to selling. It is like an umbrella term that consists of various activities such as warehouse management, inventory management, logistics management, and supplier-vendor relationship management.

There have been significant changes in the supply chain industry. According to Forbes, around 65% of executives in the logistics, supply chain, and transportation sectors believe that the industry has noticed massive changes in recent times. However, it is also suffering from slight disruption. Many businesses are switching to a distributor management system to automate the business process.

What Is Distributor Management?

As suggested earlier, distributor management refers to the process of managing a product from producing it to delivering it. With the help of distributor management software, you can check everything you’re offering to the customer.

Within the distributor management system, you will track various activities. In some instances, distributor management systems can also help with blockchain.

Importance Of Distributor Software For FMCG

Consumer goods companies must analyze the market expansion rate and develop strategic management supply chains, and this helps them establish long-term relationships with distributors. Choosing the right distributor software for FMCG can play an essential role in adding value to your business.

Furthermore, the importance of FMCG distribution channel management system software includes the following:

1. Reducing Pilferage

When companies invest in a good distributor management system, they contribute towards lowering the pilferage cost for business. Furthermore, it also reduces the overall capital cost for overstocking.

2. Integration Of Business Operations

Businesses should focus on integrating business operations at a large scale. The distributor management system helps to offer a centralized platform of communication for the company and distributors. Therefore, it can be said that the software helps to fix the communication gap and integrate it all within a single platform.

3. Better Visibility Of Secondary Sales

When you analyze the secondary sales, you can focus on sales execution. With better visibility of secondary sales, businesses can focus on including different strategies that will help to improve their trade scheme.

4. Better Distributor Experience

The main aim of distributor management software is to offer an organized management system. It also helps to provide automated claims with proper reward management. A proper distributor experience promises long-term relationships.

5. Utilization Of Offers And Schemes

When you have secondary sales visibility, you can utilize the offers and schemes that distributors usually give. With real-time data integration, companies can use these schemes most effectively.

How To Choose The Distributor Management Application?

A distributor software will play an essential role in integrating the business. According to ISM, in 2019, around 39% of companies had to suffer a ‘war room’ situation because of disruptions in the supply chain market.

The right distributor software for FMCG can help bring a significant difference in the business, and it will help you analyze how to manage the distributor nuances. If you plan to use distributor management software, you need to consider different factors while choosing it.

Some of the most critical factors that can help you choose the best distributor management software include:

1. Understand The Retail And Distributor Landscape

Before choosing software, you need to know what your retail and distributor landscape looks like. The distributor management software that you choose should solve problems within the retail visibility. Furthermore, the software should also share compatibility with your distributor management.

You need to check if you need any additional services such as cloud integration and more. If you need such services, you need to choose software that caters to those needs.

2. Does It Solve The Adoption Issues Within Your Business?

Many businesses are likely to face adoption problems. If the software doesn’t ease the lack of adoption problems, you shouldn’t use it. Adoption issues include catering to the demand of multiple brands.

Whenever you choose a distributor management system, you need to analyze if it solves the major issues. The system you choose should cater to your current distributor landscape, which helps to ensure that you will get long-term benefits of accessing benefits for your business.

3. Ease Of Use

Is the platform easy to use? Not only should a distributor management system be compatible, but it should also be easy to use. This will help determine that everyone within the business ecosystem can use the platform properly.

You should check if it can be easily integrated into your system or not. This will help you understand if you are using it correctly.

4. Get Free Demos

Many distributor management software providers offer free demos. With the help of demos, you will be able to check if the particular software meets your brand requirements or not. Yes, you should refrain from purchasing any software that isn’t compatible with your system.

Apart from demos, you should also check the reviews. Unless you have positive reviews about the platform, do not purchase it.

5. Implementation Timeline

How long does it take to implement the software? Implementation has always been one of the tough challenges. You need to ensure that the software doesn’t take a lot of time to implement and can be easily used by the employees and teammates.

Whenever choosing software for your business, you need to identify your goals. Furthermore, you can track data across the platform and create a realistic timeline to receive better results. You need to know what you’re getting into to have the best results.

Final Words

The B2B businesses are moving in a positive direction. You need to identify the distributor management system that will fit the requirements. You should also consider choosing a plan that will suit your needs and add value to the organization.

You can compare the different options and choose one that fits your needs the most. Research is crucial to ensure that there is no risk of drawbacks, and the system should bring about creative and budget-friendly results. However, it is advisable to choose software that will bring maximum benefits to your business and help you overcome the challenges.

How To Improve FMCG Sales During Covid?

After the pandemic, sales numbers in the FMCG sector are usually a cause of concern for most companies. It is a time when people are not sure if they need to continue buying the product, and hence sales drop.

According to Insight Market, April sales in the FMCG segment fell 34%. After experiencing single-digit growth in the first quarter, companies have found ways to combat this dip in FMCG sales software by introducing discounts on their products or even a buy one get one free offer.

So this blog comes with several ideas to improve FMCG sales.

Let’s get started!

FMCG During The COVID World

In the years before the pandemic, the consumer goods industry was booming and undergoing significant changes. Since mid-2018, the industry has slowed, with a steady decline in growth by January/February 2020, with teen growth rates nearly halving.

FMCG players have attempted to compete by cutting prices and increasing consumer offerings in this scenario. The FMCG sector in India has recently increased faster than its urban counterparts, FMCG products are about half of the total rural spending.

With about 12% of the world’s population, which live in villages in India, the Indian national FMCG market is the driving force for the entire industry. FMCG companies plan to develop their national affiliates by introducing small packages for goods that are likely to fit people’s incomes in India’s countryside.

This is an excellent example of how companies constantly develop new growth strategies to increase FMCG sales.

Ideas To Improve FMCG Sales During COVID

1. Create A New Sales Strategy

The world of FMCG sales is constantly changing, and it takes a keen eye to stay relevant. By using the proper marketing techniques, you can get customers to notice your brand more often, which leads to higher sales.

Salespeople must be able to analyze the needs of their clients and try to anticipate their future needs. They must also know how to create long-term strategies to meet those needs.

This may involve working with different departments in the company and with external partners to serve customers better. Then, the sales department collaborates closely with marketing, operations, public relations to achieve their sales goals with sales force automation FMCG.

Another example is that using social media is one of the best ways to update your sales plan. Social media is an excellent tool for FMCG brands because it helps marketers connect with their target audience in an authentic way that’s not too pushy or sales-focused.

2. Improve Communication With Retailers

Communication is the key to any successful business, especially in the FMCG sector during covid. Since communication between two parties is an interactive process, it is crucial that each party involved in a transaction can correctly convey their requirements and expectations.

Communication between FMCG brands and retailers is an essential part of increasing sales. Retailers are responsible for stocking and selling products and providing in-store services to customers.

The relationship is concurrently beneficial for both parties: FMCG brands provide retailers with products, which they can sell at a profit. In return, retailers offer brands the exposure from being present in their stores.

With the FMCG sales app, brands can build positive relationships with their retailers because communication between the two parties can affect sales, distribution, and overall brand marketing. Bad communication can result in negative consequences.

Nowadays, using digital media to stay in touch with retailers has become the “new normal.” Not only is it easy and convenient to communicate, but it also helps build business loyalty and send great offers to existing customers.

3. Efficient Inventory Management

The inventory management of an FMCG Product is a highly complex process. Many factors affect the sales and the demand for the products.

Therefore, it has to be appropriately managed with specific steps to be followed with FMCG sales force automation software, which will help allocate the resources and manage the inventory efficiently.

  • The first step is to examine and assess the effect of various factors on sales like advertising, weather conditions, seasons, competitive activities, and many more.
  • The second step is to plan and implement while keeping in mind the sales forecasted and desired levels of stocks.
  • The third step is to make sure you’re always stocking up on the best-selling products. Be aware of how your sales are doing. The moment you notice a dip in sales, restock your shelves with more of those items.

4. Advanced Visual Merchandising Audits

In the past three years, visual merchandising has become one of the most powerful tools to increase sales of FMCG products.

Visual merchandising audits are essential for retailers and brand owners to understand how customers perceive their products, which is crucial in optimizing their products’ positioning, display, and overall marketing mix.

Retailers can use visual merchandising audits to improve the effectiveness of their entire marketing mix. For example, to enable successful visual merchandising audits, careful planning is required to ensure that all the information needed is collected.

So, the visual merchandising audit summarises the shop layout and merchandising strategy to identify any opportunity to improve sales.

5. Make the Field Force Process More Automated

COVID-related restrictions make it difficult for companies to ensure that front-line workers meet compliance and performance standards.

At the same time, manually collecting and analyzing this data and applying different policies to improve standards can be a daunting process for businesses.

So, simply automating the process of collecting sales or service information onsite in real-time using communication technology (usually a handheld computer, wireless device, or mobile phone) with an FMCG field sales app can improve productivity.

To Wrap Up Things

Some marketers are still not focusing on the digital aspect of the FMCG markets. This is a huge mistake, as digital provides much more information about what customers want, and it helps to increase sales.

This article will provide you with five steps to improve your FMCG sales during Covid. As a business owner, you can rest assured of the challenges in improving your business due to this deadly pandemic with these simple steps.